Thursday, December 17, 2009

Holiday Greeting Cards

We all love the holidays. We like sending our holiday best wishes to everyone. Friends, family, co-workers, clients, vendors - our list sometimes seems to never end. How best to tell folks you work with that you hope they have a wonderful holiday season?

This blog today on Harvard Business hits the nail on the head.

http://blogs.harvardbusiness.org/cs/2009/12/the_holiday_card_quandary.html?cm_re=homepage-112509-_-secondary-1-_-headline


While it may seem easier to send out an automated email holiday card - they often do not send the message that you intended to send. Yes, everyone can appreciate the efficiency of the process. Everyone is stretched for time. However, since the holiday only comes around once a year, it's best to really consider what kind of impression you want to make on these important business people.

Sending a personalized note or card will always make a much better impression, period. I know I've already received several automated holiday cards from some vendors. People I know very well. One of them used my formal first name, which I never use and was so impersonal from some who knows me personally that it has quite a negative effect.

So if you really want to wish someone a happy holiday, write a note, send a personal card - they will appreciate it and remember that you thought they were important enough to take the time.

Monday, December 14, 2009

Time is on your side

Everyone talks about time and how fast it seems to go by at this time of year. We're always amazed at the passing of another year. How time "flew" by and how many things we didn't accomplish.

I read this interesting article this morning on the HBR blog about managing meeting times.



I can certainly sympathize with the trouble of back to back meetings, as we all can. Some days are worse than others but one of the biggest challenges in business is how to manage your own time as well as the time of others on your team.

The suggestion Professor Silverman makes to change meetings to 50 minutes instead of 60 is interesting. Obviously, this creates a 10 minute window of opportunity to not only get to your next meeting, check your voice mail and email.

At first blush, this sounds like a great idea. I'm all for creating more efficiency and trying to manage your day better.

But I wonder, does this help or does this create even more angst as you see more problems, more work projects and more future appointments in between meetings when you often can not take the time to solve the problem immediately, although it may demand your immediate attention. This sometimes means that people then miss the next meeting to care for the "more urgent" matter they just learned of in their in-box.

In fast moving business settings it might be more advantageous to limit the amount of people attending all day meetings to only the people you need in attendance. Often too many unnecessary people are in long, non-productive meetings.

As a manger, my suggestion would be to know your teams schedule and understand who is going to what meetings. Assign the correct people to the meetings they can either most learn from or most add to. This will free up the rest of the team to keep the actual work moving forward, especially when working for clients.

One of the comments from this blog worried how implementing this 50 minute rule would impact client meetings. I agree this is a huge consideration. From not starting on time to running late, clients expect their vendors to be at their beck and call.

One of the best solutions is to have the meeting as choreographed as possible. Let folks know what you want from them up front, do you need questions answered? Then provide the questions prior to the meeting. Do you need a decision made? Clearly outline the decision you need and the implications if you don't get a decision in that meetings. What information will be covered. Again, only invite people who add value to the meeting. Clients rarely want folks in a meeting from your side that are not participating, so don't include them.

At the end of the day, you need to manage your time, your meetings and your whole day. Of course things come up that may seem beyond your control. All you can do is manage the 24 hours of each day. Don't overbook, don't over lap meetings, this will only add more frustration to your day, and not allow you to give your full attention to each meeting you attend. Block out time in your day to handle the daily influx of email and phone calls. Most importantly, be present in each meeting you do participate in. Don't check your email incessantly, don't start thinking about the next meeting or what other problems are going on while you're away from your office. Be there, be attentive, ask and answer the questions necessary and move on to the next thing.

Wednesday, December 9, 2009

The Goal is Fun

I met a woman a few weeks ago who runs her own company. She places disabled people into jobs. Clearly, her "work" helps multiple people. She finds jobs for people who really need work and often times have trouble finding them. She fills positions for companies who have openings and open minds. Win-win. I asked her what she liked best about owning her own company. Her immediate answer was, "I am happy every day. I wake up and can't wait to start my day, I'm just happy". I chuckled when she said that because I could relate to her "happiness". When I left my corporate job last year there were many aspects of my life to take into consideration. The number one priority for me was my personal happiness. When I first made the change folks often commented on how relaxed and happy I looked. Although I was glad for the positive feedback, I wondered did I look stressed and unhappy before? I probably did. Surprisingly, no one ever commented on it while I was in it. Perhaps because we all were in the same boat.

Today when I read the following article on the HBR blog it really rang true to me.



While the article outlines 4 "buckets" that make up your "work life", my partner and I follow the two-bucket rule. When we are considering anything in our lives we ask ourselves (not each other), does the event/decision/task we're considering fit into one of two buckets. The two buckets are: does it make you happy? and does it help your business if any way? If it doesn't fall into either bucket the answer needs to be no. Simply no. No excuses.

This simple method makes otherwise seemingly complicated decisions much easier. You also have to consider that sometimes your decision may change as time goes on. What makes you happy today, or could possibly grow your business today will change so you need to be receptive to that fact and willing to sometime change your decisions.

But at the end of the day the most important thing is to enjoy whatever it is you're doing and be happy. Life is simply to darn short to do anything else.

Monday, December 7, 2009

How Is It Possible?

Any one who knows me, knows I spend an inordinate amount of time reading, researching and following media/marketing/advertising news. Today when I saw an article that stated that CBS has sold 90% of the Super Bowl spots I thought, good for them.

http://www.mediaweek.com/mw/content_display/news/national-broadcast/e3if462c05e6538163719d9637ab962e237?pn=1

How is it possible in this economy advertisers are still snapping up $2+ million, 30- second spots?

First off, we know the economy is improving. More advertisers are bringing money into the marketplace.

Second, TV is not dead. Although there have been numerous commentary on why television numbers are actually up and improving. Folks still turn on their TV's for diversion, entertainment and mindless entertainment.

Third, Super Bowl Sunday is a sacred American holiday. It's no secret that the viewership numbers for the Super Bowl are huge for every demo. The ROI, even at the huge price tag is still pretty good.

Fourth, Super Bowl is almost DVR-proof. Almost because folks still DVR the game in hopes to catch another wardrobe malfunction, ala Janet Jackson and to hopefully catch an awe inspiring performance from a NFL player.

I'm sure that with 2 months to go, CBS will have no problem selling the few remaining spots. Will they go for a premium, probably not but some lucky advertiser will get their message out there in front of a whole lot of people.

Monday, August 17, 2009

Long Time No Blog

Wow, it's been too long. Although I'm not officially in the "corporate" rat race I certainly have created a rat race of my own. The summer has been filled with traveling to France, looking and finding a new home. Moving and setting up new digs. And further solidifying my committed relationship as "permanent".

Did I mention starting a new business? Yes, PoshPorts is off and running. Not as smoothly as we had hoped but going none the less. We're in the process of looking for a web designer/developer to give us a hand. We haven't "officially" launched the site but we do have one up. It needs some help and quick.

So I'm spinning trying to get everything done and in the meantime getting nothing done. Frustrating. So I'm going to refocus and start the process over again. No excuses. Just do it.

Thursday, June 11, 2009

New Format

In case you missed the change. I now am parsing off travel thoughts to leavetheratracenowandtravel and food and drink thoughts to

I'll be updating all three blogs as I go through daily life. Fun stuff!!

Wednesday, June 10, 2009

Monday, June 8, 2009

Koko Taylor Queen of the Blues



It's taken me way too long to pen my tribute to Koko Taylor. I've commented on a couple sites but haven't done the dear lady the justice she deserves.

My personal favorite Let the Good Times Roll starts out with one of my favorite all-time lines, "You only live once, and when you're dead you're gone". Ain't it the truth.

I first heard Koko Taylor on the infant WXRT, on the Blues Breaker Show. I was a huge XRT fan, back then they featured the latest cutting edge music as well as spotlighting Chicago musicians and singers. I heard about her and then found out she was doing a show up on the north side at Biddy Mulligans. After twisting my friends arm to go all the way up Sheridan Road (almost to Evanston, the other side of the world, LOL). Off we went. We arrived at this rather small divey bar that was pretty crowded for a week night. We sat at the bar and ordered a few beers. The band was playing (she always had a great band) and they started to really roll. We were enjoying the music even without a singer.

Then an older woman comes and sits down next to me. She smiles and says, how are you doing tonight? In that gravely voice of hers and I smile and say great. We all sat and bopped up and down and sideways to the music (I love the blues). Next thing we know, the band is really getting into it and the announcer says let's welcome Koko Taylor! And who gets up to go on stage (which was really the floor level and about 10 feet from where we were sitting) the woman next to me. I just about fell off my chair, and my friend just burst out laughing. Well needless to say that was my first introduction to the Queen.

We staying all night and closed the bar, we danced to every song and had an unbelievable time. The next day at work was a little rough - but it was always worth it. We went back every time we could and brought more people with us. It was back in the late 70's and the parties were always wild and fun.

I followed Koko throughout the years and always enjoyed seeing her in person. The last time I saw her was at Blues Fest last year. She needed help getting on stage, but when she started singing it was just like the first time I saw her. That same great voice and energy. What a performer.

You will be missed Koko, but you will most certainly not be forgotten. Thanks for all the wonderful memories I love them all.

Friday, June 5, 2009

CAF 2009 Ad Woman of the Year

I recently had the privilege to be a judge for the CAF 2009 Ad Woman of the Year. The results were released last week.

Karen Sauder from FCB was the winner.

Monday, June 1, 2009

Still Learning

Blogging, tweeting, facebooking as much as I think I know, is as much as I don't know.
I'm now getting familiar with "linking". Seems like a baby step I'm sure but one I completely missed.

Presidential Pinot I liked this story on how the Obama's had the 2007 "Hirsch Vineyard & Blue Hill" cuvee on their big night out in NYC. Good to see that the couple enjoys a fun night out with a fine bottle of wine.

Here's some fun celebrity tatoos.

Here's hoping this first test on inserting links works. Enjoy the evening!

Thursday, May 28, 2009

Review of "Collapse of Distinction"


As someone who is interested in starting a new business, I was intrigued by the title Collapse of Distinction. I have been reading a lot of books, blogs and web articles to learn how to best approach branding and how to make my brand “distinctive”. This book does an excellent job outlining rules for success simply and succinctly. From the explanation of how we got into a world with no distinction to highlighting ways to create a differentiating factor that for you business. Using Mr. McKain’s four cornerstones of distinction: Clarity, Creativity, Communication and Customer-Experience Focus, it is easy to understand how to differentiate your business from others and most importantly from your competition.

The book illustrates the main points with case-studies on business successes from a small Mom and Pop diner to Barack Obama’s presidential campaign. The examples make it easy to see what steps companies have taken, and what they continue to do to make themselves distinctive.

Each chapter provides a helpful executive summary, action steps, questions and ideas to implement for your own business. There are also many additional resources that Scott recommends including business books and blogs, as well as a website created for the book and a place for folks to chat and learn more.

I'd highly recommend this book to anyone looking to make themselves or their brands more distinctive.

Tuesday, May 26, 2009

Lots to do...



But what's new? Spring semester is finished, grades are done, everyone passed, so all is right with the world. We survived the big Greek funeral in LA. Four days of eating and drinking, made us closer to the family and FAT. Always good to see D's folks and especially nice to meet the out-of-towners. Quite a good group of people, lots of talk about Uncle Byron. I never had the pleasure of meeting him, but he sounded like an interesting guy.

Interesting group the Greeks. I'm not sure how it works as it does, but ex-wife's, girlfriends and assorted extended families all mix and mingle quite well together. I found it fascinating. I'm guessing that they are not the only ones to carry on this way I just hadn't been exposed to it before.

The Greek church St. Sophia was magnificent. A true Hollywood story the church was build by Charles Skouras. He promised that if he became successful in the movie business the would build the most beautiful church to show his gratituge. The church is simply stunning, intricate mosaic work, crystal chandeliers and gold leaf paintings was masterminded by the Greek Hollywood producer and his two brothers.

After four days in LA we were back and at it hard. We're working with a web designer and trying the get our web-site up two months earlier than intially planned (and I thought clients were bad, I'm now one of those clients).

We're also still looking for the perfect home. We're meeting a new realtor tomorrow, so fingers crossed that he can help us find our dream home.

Also played our first round of golf of the season on Sunday. My drive is still dead on and long (thank goodness). The rest of my game is awful and spotty at best. Much to practice on this summer. And I look forward to it all :)

Wednesday, May 6, 2009

Burger of the Month Club NYC

I wish I had thought of this. Group of 8 guys goes out once a month, they all get a burger with cheddar and bacon and rank the burgers. The article today includes their top ten. I was surprised to not see the Brooklyn Diner, but jazzed that there will be some new choices on my next trip to NYC. Enjoy!


http://www.nytimes.com/2009/05/06/dining/06burg.html

Tuesday, May 5, 2009

Whirlwind Again....

Well the mighty bungalow deal has fallen through. After one counter-offer the NRA toting man has held at $309M. Not exactly where we wanted him to end. So we're waiting to hear if there is any other thing to negotiate on, since we're not getting much closer to each other. So both of us are rather down as we kinda got our hopes up. Which we know is not smart but hard to do none the less.

After a wonderful dinner with some friends on Saturday we realized that we need to stay with heads on this one and not our hearts. It would be way to easy to pay the man what he wants. It's within our budget, but the house is just not worth it right now. Too much work needs to be done to get it to where we would like it. It has loads of potential but that's it right now. The HUGE 50x214 lot was exactly what we were looking for. It's just that the house is a little too small, small kitchen, small bedrooms, ah well. So it's onward and upward.

We're concentrating on work early this week and will drive back in later this week. We need a little break from the house hunting world.

My last class is on Monday can't believe it went by so fast. Can't wait to see how they do on their final media plans next week. Several of them seemed pretty anxious last night, I see that as a good sign.

Shortly we'll be off to the Club for Cinco de Mayo night. Complete with tequila tastings and Mexican goodies.

Friday, April 24, 2009

Networking is it Live or Social? Discuss.

I went to a live networking event last night at the Met Club sponsored by the Business Alliance Committee. Members of the Mid America Club (MAC as they seem to like to call it), although I personally wouldn't be thrilled with that moniker. Anyway, nice turn out met some interesting people. But the biggest revelation of the night for me was talking about social networking. I know I'm relatively new to all this but I was shocked, SHOCKED to hear that folks PAY companies to set up twitter, linkedin, Facebook accounts for them. Now I know this is routinely done for companies who are not sure how to handle these tools for the general public and legal needs to get their two cents in to protect the company. However, why would individuals need this service? I'm guessing it's because they don't understand the space and are afraid to just put something out there. Where I lose track is setting it up and learning about it first hand is what I find/found most interesting. And there are folks out there willing to add their two cents on this.

On the flip side if there's someone who wants me to help them set up some accounts I would be willing to help them. Depending on the level of advise and expertise I suppose a consulting fee would be appropriate. It's all news to me.

I also volunteered to help out with the clubs leap into social media. I think this will be fun and I'm sure a case study as to how a small to mid-size company can take advantage of this emerging landscape. All very exciting.

Thursday, April 23, 2009

Tweet...Tweet...Tweet

I have been remiss in commenting about social media in general. I have been spending an inordinate amount of time learning about and using social media. I now tweet. I'm on Facebook, have been for quite awhile. I also use Social Browsing, which is part of Firefox. All this in the name of education. Obviously, I have a blog. I initially thought I needed to learn everything I could so I could share the knowledge with my media class at Roosevelt.

It's been interesting that's for sure. Everyday I learn something new, a little trick about how to get my page(s) to look better. Better ways to connect and share info. New sources for info. All great stuff. I find my passion for social media to be much more intense than that of my students.

Although with social media I thought my students, who are mainly in their mid 20's would be embracing and using social media at an alarming rate they were actually quite blase about it. They didn't want people (friends, family, stalkers) to know where they were and what they were doing. Interesting. Granted this a focus group of 25 but still, weren't they the ones everyone thought was using this medium. Huh.

They all heard about it, some tried it, some did use it, but not often, and some just outright refused to use it. Again my tiny focus group did prove that the ones who were using it mainly had jobs and used it at work. Another interesting tidbit. Proving yet again that folks will use any outlet they can to chat about their jobs, bosses and the endless inequity that comes along with those two things.

So now the question is, are only celebrities, middle-aged people and media folks the majority who are using these things these days?

I guess we'll find out as more marketers explore these venues to target consumers, and they force their hand to find out exactly who these people are and why they take part in social networking. Stay tuned!

Wednesday, April 22, 2009

Still searching

for the right home. Boy this house hunting thing can be grueling. We've traveled north, south, and east and still nothing is quite right. I must say that at least we found one contender today. Just need to figure out how much it will take to add air conditioning, remodel the existing kitchen and bathroom and some other relatively minor work. It's on a great street in Beverly. We LOVE the neighborhood. We're waiting to hear back were the owners are on price and offers before we move forward.

It's exciting and scary at the same time. We all it's a great time to buy, low mortgage rates, lots of incentives. But it's also tough to tell how much is too much anymore. How much will any neighborhood hold it's value? We're feeling very confident in the Beverly area. Prices are still somewhat reasonable and there's a good chance the properties will hold their value or even improve in 5-7 years. Cautiously optimistic - is the phrase you keep hearing over and over again.

The one thing that is hard to believe is how different and unique every single home is. Some have great room space and some are so chopped up it makes up wonder what the heck were they thinking. We're looking for something on a larger lot, which is why we're most likely to end up in Beverly. I know we can't live in the standard 25x125 Chicago lot. Too close to the neighbors!

So the hunt continues....there is still a corner lot (my personal favorite) out there we haven't been able to see yet. Maybe that's the one. Stay tuned .

Tuesday, April 21, 2009

More connected

Today I learned how to change my background design to something other that the standard Twitter background (thanks Sunshine). Who knew that there would be soooo many apps to do just that. After doing that I managed to link my blog to Twitter and vice versa. Not complicated at all, in fact way to easy. It's an easy add in on the settings page on Twitter. Again, who knew? I guess it all comes back around to what I teach my class every week. The answers you're looking for are typically way more simple than you expect. This is good news for those just getting into the social networking game.

Monday, April 20, 2009

Burger time




Got the first taste of Fat Burger yesterday in Beverly, at the 95th and Western restaurant. I must say that it quite tasty. I went with the "large" burger which is an 8 oz. patty. The burger itself was quite thick and juicy. And the bun was fresh and substantial. They offered a full complement of condiments - mayo, lettuce, tomato, relish, pickles and onions. For a little extra you can get cheese, bacon and even a fried egg. They have a choice of skinny or fat fries. Went with the skinny and they were quite nice. While I liked the burger I don't think it is one of the top ones in the city. Also, the staff shout out your order to the line cooks which make the restaurant even louder than it already is. That said, the ambiance is fun and lively, and most importantly really clean. The staff working the dining room were friendly and helpful.

The only down side for this location is that Top-Notch Beefburger is right across the street. Why is that a problem? Top-Notch just can't be beat for a great South-side institution. Hand made all beef patties on toasted sesame seed buns, way too yummy. And their hand cut fries are outstanding. They are closed on Sunday, hence our trip to Fat Burger.

When all is said and done, I still say go to Fat Burger and try it out. It's a great second choice in the Beverly neighborhood.

Thursday, April 16, 2009

Cheeseburger Show on CLTV

i saw this in the Tribune today. Who doesn't love cheeseburgers, come on! Check out the video and CLTV for when the show runs.

http://cltv.trb.com/video/?autoStart=true&topVideoCatNo=default&clipId=3599220

Cellar Night At The Met Club

Australian Wines Rock!
What a wonderful evening at the Met Club last night. Dan Killey from the Grateful Palate was in for Cellar Night to share some of their delicious Australian wines.

Great wines and I loved their attention to detail on the labeling process. Clearly they value the artistic value of the labels bringing in up-and-coming artists as well as veteran artists to add a distinctive look to all their wines. Very innovative and well designed.

We sampled 6 wines:

R Wines, Roogle 2008 Riesling *** very light and dry, not too sweet, lovely

R Wines, Darby and Joan 2008 Chardonnay * not a fan of Chard's in general, other folks seemed to enjoy this one

R Wines, Permutations 2007 Pinot Noir *** good solid Pinot

Trevor Jones, Boots 2007 Grenache **** very nice

R Wines, First Class 2006 Shiraz ***** really enjoyed this one

Trevor Jone, Dry Grown, 2004 Shiraz **** French Oak

Chef Sean once again did a great job on the food pairings. We have a lovely duck with froie gras sauce and crispy taters. Just lovely with the Pinot Noir we tasted. Also enjoyed the salmon in plum sauce which was amazingly just perfect with the First Class Shiraz.

Dan did a great job explaining the history of Australian wines and Grateful Palate. They have a terrific wine selection all very moderately priced. We ordered some First Class Shiraz and the Reisling. Bonus prize - if you're into bacon (who doesn't like bacon), you should check out their bacon of the month club sounds fun.

Thanks to Marcus and Dan, we learned alot and really enjoyed the wine!!

Monday, April 6, 2009

Just Another Rainy Mondy

OK, so I stopped blogging again. I'm back and I'm focusing on what's been taking up my time lately.
I've gotten into social networking. No not just like Facebook is a fun way to stay current with friends and family. More like social networking is a new medium I love to explore.

So I've been twittering, and socialbrowse "ing" and basically sharing information that I find interesting. I mostly post bits on social networking, advertising that's interesting, and any news topic that's top of mind to me at any given time.

I find that you could literally do this all day and night, with a constant stream of information, thoughts and ideas. I don't but you could. I think this is the faster way to learn anything about anything, even faster than Google. And with other folks commentaries you get added dimension of personal opinions, which is great.

So long story short I'm trying to figure out how to incorporate this blog into Twitter and all the rest. So the blog typically gets ignored. I'll pass along how I manage to do this - so others can benefit as well.

I guess the ultimate goal for all of this is to perpetuate what I always thought was the most important part of working, sharing information to as many people as possible.

Stay tuned.

Wednesday, January 28, 2009

Wednesday Night

Yikes, it's been over a month since my last post. I've decided to take a turn and not ramble on my day to day nonsense. I'm going to try and "add value" by telling people what I'm doing that's working and what's not working.

I should start by saying that my goal upon quitting my full time job in September was to enjoy the rest of 2008 and get going in 2009. So I've stuck to the plan. When we got back from vacation on January 3rd I hit the ground running. It's been a whirlwind all month long.

I started the month by getting my class work ready and preparing for a media 101 workshop for a client. I had planned that these two projects would probably take up most of my time in January. Little did I know that other projects would be headed my way as well. I've been working with some other entrepreneurs on a potential OOH business platform. This is something that I have a passion for and find quite interesting. So it's fun.

School started on Monday and to my amazement I have 25 students. This will truly be a learning experience for me as I learn how to manage 25 people through this process, quite different from the 9 people I had last summer. The first class flew by - I'm guessing the entire course will as well. Lots to cover - but I'm happy to be back at it.

We had our annual after Christmas party as well - which was fun and it was great to see everyone.

So what's working? Me focusing on the work and just doing it. I find that I spend just as much time preparing for things now as I did at work. Sometimes there's later nights and earlier mornings which ultimately ends up working ok. I am finding myself more tired this month - work and life has been jammed packed pretty much everyday. Still trying to figure out the balance and haven't quite figured out the elusive 4 hour work week yet. Here's hoping we figure it out someday.

Enjoy your day!